Outerwear
Brand profile
A.P.C.
A.P.C. is a French ready-to-wear label founded in 1987, known for precise cuts, dry-finish denim, and restrained ready-to-wear. The brand blends utilitarian fabrics with understated silhouettes for everyday wardrobe staples.
Design-forward everyday piecesFranceJeansTrousers
How it fits
Why this brand matters
Recognized for its raw Japanese selvedge denim and reliably true-to-fit trousers, A.P.C. set a template for pared-back wardrobe building that other elevated labels replicate. Its pieces prioritize fit, fabric, and wash over logos, making them easy to integrate into diverse wardrobes.
Choose A.P.C. when you want
- Looking for raw Japanese selvedge jeans with gradual break-in and fade potential
- Needing straight or tapered trousers that prioritize clean proportions and durable fabrics
- Buying single-breasted wool coats or leather moto/aviator jackets for everyday wear
Design ethos
Focus on refined cuts, honest materials, and wash-first denim treatments rather than trend-driven ornament. Construction emphasizes simple patterns and measured proportions so garments sit reliably across seasons.
At a glance
- Founded: 1987
- Origin: France
- Parent Group: L Catterton (majority stake since 2023)
- Tier: Elevated
- Aesthetic Keywords: raw selvedge denim, straight tailoring, neutral palette, functional outerwear
- Best Known For: jeans, trousers, outerwear
Sample products
Where to start
Begin with a pair of raw selvedge jeans or a single-breasted wool coat to judge A.P.C.'s fit, fabric quality, and wash intentions.
Trousers
Men’s Renato Pants
Jeans
Women’s Clyde Jeans
Trousers
Unisex Gustav Pants
Top categories
Where to start by category
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FAQ
Common questions about A.P.C.
How does A.P.C. denim fit relative to other brands?
A.P.C. denim typically fits truer to size with a clean straight or tapered leg; expect a snugger waist that eases with break-in for raw selvedge models.
Where are A.P.C. garments made?
Production varies by item and season, with denim often sourced from Japanese mills and other garments made in Europe and select international ateliers.
Does A.P.C. collaborate with outside designers or creatives?
Yes, the brand has released numerous capsule collaborations across music and fashion partners, maintaining its product-first approach while exploring new colorways and fabrics.
How should I care for A.P.C. raw denim?
Limit washing to preserve indigo and texture, spot-clean when possible, and follow garment tags; occasional cold washes and air drying help maintain shape and fade character.
Where is A.P.C. sold?
Available through A.P.C. flagship and franchise stores, the official e-commerce site, and selective international retailers and boutiques carrying contemporary ready-to-wear.